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Welcome to another episode of Interior Style Hunter. On the podcast today we welcome branding powerhouse, Emily Murray, founder
Key Points From This Episode:
- Why pink? How “pink” chose Emily rather than the other way around.
- Emily’s lightbulb moment and how planned her brand journey.
- The way that Emily used words, blogging, and social media to build her brand.
- How Emily changed the use of Instagram for her brand over time.
- What it means to invest in your brand by finding the gaps in your skillset.
- The challenges of taking a digital brand into the real world.
- Why monetization created a dip in productivity for Emily.
- Understanding that your readers are more important than the brands you work for.
- Getting to the position where you only work with brands that fits your content.
- The values of The Pink House brand and how it shows up in what Emily does.
- What the phrase “fabulous family living — despite the kids” means to Emily.
- Where Emily gets her best ideas and inspiration; drawing from fashion.
- The biggest challenge Emily faces to growing her business.
- Game-changing business advice Emily received that propelled her business.
- What to look forward to from Emily and The Pink House this year.
- A book that shaped Emily, who everyone should follow, her life’s song title, and more!
“Every year I’m alive I just love pink even more!” — @pinkhousechats [0:01:34.1]
“I knew I needed to get back into the editor mindset, because the editor mindset is the best mindset.” — @pinkhousechats [0:18:46.1]
“I’m sort of like the person that’s championing the fact that anybody can do it.” — @pinkhousechats [0:20:16.1]
“When people embrace colour and start to have more confidence in using it in their home, it makes them happier.” — @pinkhousechats [0:20:42.9]
Links Mentioned in Today’s Episode:
Emily Murray — https://www.linkedin.com/in/emily-murray-102b4948/
The Pink House — http://www.pinkhouse.co.uk/
The Pink House on Twitter — https://twitter.com/pinkhousechats
The Unmumsy Mum — http://www.theunmumsymum.co.uk/